Consumer FAQs
What are traceable berries?
Driscoll’s Follow Us To The Farm program allows berry lovers to trace an individual
package of strawberries, raspberries, blackberries or blueberries back to the farm where
they were grown.
I can’t find my code. Where is it located?
Are you enjoying Driscoll’s Strawberries, Raspberries or Blackberries? Turn over your
package and you will find a sticker pre-printed with a 16-digit code. The code will be
displayed in this format: “3333 4444 5555 DSA9”.
Are you are enjoying Driscoll’s Blueberries? If your package does not have a sticker pre-
printed with a 16-digit code, look at the top of your package lid and you will find an ink
jet applied 16-digit code. The code will be displayed in this format: “3333 4444 5555 DSA9”.
We have two methods for traceability on blueberries due to different packing processes and
independent farmer preferences in some of our growing regions.
What does this code mean?
This code is an invitation to learn more about the story of your favorite Driscoll’s berries.
The unique 16-digit code found on each package identifies the location of the farm where
your berries were picked.
What information will be available?
By visiting www.driscolls.com and entering your 16-digit Code,
you get instant access to information such as product and nutrition data, food safety status, growing
region, ranch name, and a farmer profile if one is available.
We have to visit each ranch personally to gather information about our farmers, so this can take some time!
Driscoll’s partners with over 200 family farmers throughout the world.
How does traceability work?
You can find more information about your berries quickly. Start by visiting
www.driscolls.com. Click the Follow Us To The Farm tab,
and enter your 16-digit code.
Where can I buy traceable berries?
Traceable berries will gradually become available in North American stores, supermarkets,
and foodservice outlets where Driscoll’s berries are sold.
Will traceable berries be more expensive?
No. The benefit of being able to trace your berries back to the farm comes at no
extra cost.